The Future of SEO Lies In the Hands Of Internet TV
The future of SEO lies in the hands Of Internet TV as it continues to evolve with the new century. As progress in the field known as Search Engine Optimization expands with technology, SEO is becoming more guided by what people watch. All of the industry players are watching this growing trend as it makes waves within the established Internet communities. None of the big corporations want to be left out of any major shifts in the global market or lose their longterm investments.
The public views most content as useless or unwanted. The generic versions of information that is fed to them by advertisers is not acceptable. This is due to trends outcropping from the influences of social networking, citizen journalism, news blogging, and website forums. It is a whole new world of more demanding consumers that are not impressed with anything less than new, innovative, and up-to-date content.
For anyone expecting to offer relevent marketing in the near future, Internet television services will be key. SEO once was primarily text descriptions , content reviewing and general article databases, but those days are soon to be over. Everything from news to movies will become part of the SERP ( search engine results pages) and is going to offer up videos as content along with any text and images. This is not completely new, there have been predecessors like Web TV, some digital cable companies and even satellite has tried to become ready for this trend. Some companies like Amazon, Netflix, CNN and the NBA have been waiting to join with the bigger players when they make their move on this budding industry.
There are two big contenders waiting in the wings to grasp at this market. There is Google and there is Apple. Google is getting ready with their newest platform Google TV. Apple has already been waiting in the wings for a while with Apple TV.
Google TV has a few issues to overcome. It is compatible with the Chrome OS and Android platform apps, but they may not be compatible as the SEO is worked out for Internet TV . Google TV also is still expecting to be content standardized like its mobile web and real-time searching, but not all devices are going this direction either. Google TV has color imaging issues and resolution correction that must be tweaked. Also since their platform only supports Droid San and Serf fonts, they may have to go with Flash oriented translation of their text. This could greatly limit the amount of content that Google TV would register with the search engines. That could make the content unrecognized in many situations for even Google’s own SEO.
Apple TV has yet to fight for position in this new market, but as always Apple has been ready long before the technology was apparent to the rest of the industry. Apple TV has a reputation for being too pop culture oriented and technically elitist in the design of their platform by much of the industry. At this point, that is the main argument being offered up against them. It is at best speculation and Apple has shown itself to be ahead of the game more often as the computer industry has grown. So in reality, no one can be sure of anything yet. Apple TV is as competent a company and has the resources to match Google easily.
So what is it that they want to achieve?
In basic terms, here is what the real pot of gold looks like to both Google TV and Apple TV.
If the World Wide Web and the television markets fully merge, then so must all the collected data. The ability to use both broadcast influence with SEO information would allow for more profitable advertising revenues than ever before. As the technology becomes more perfected they user will be able to watch their favorite television shows, but simultaneously web surf as they do so. The information about shopping habits, personal politics, style preferences, general location and even lifestyle would be gathered by just letting the users entertain themselves. Over time there will be a wealth of free and accurate information about everything the person does and uses. All of this being ripe for the picking of any companies ready to seize it.
The future of SEO lies in the hands Of Internet TV for both smaller and larger companies. All the major corporations are watching the development of this new era carefully. Now begin the information wars.
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